Smith, Della

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Della’s Q Workshops Inc.

Della has dedicated the last 25 years to honing her craft as a strategic communicator, trainer and facilitator. Known for her ability to quickly grasp any situation and tailor her sessions to fit her audiences, she works well across a myriad of disciplines.

She started as Director of Communications for the Heart and Stroke Foundation, moved into running the public relations divisions of Simons Advertising and Palmer Jarvis Advertising (now DDB Canada) and, in 1995 set up Quay Strategies Inc. with business partner Patsy Worrall. After 15 highly successful years of providing top notch consulting, training and facilitation sessions, both partners decided it was time to begin new ventures. Della is concentrating her energies on workshops while carving out time to write her book.

Della’s book is based on her fundamental belief that good communications can greatly enhance your business and personal life. Her passion for teaching that belief needs the bigger audience that a book provides.

Aside from a love of helping others meet their communications goals, Della cares deeply about ethics, social causes, family and friends. Her volunteer work and personal interests reflect those passions. On the ethics front this has included a number of years on the Board of the Better Business Bureau of Lower Mainland BC ultimately leading to her role as President. She is a past committee member of the Genome BC Ethics Committee and a current Board member of Consumer Protection BC.

To complement her communications skills she has participated as a member of VTV’s (now CTV) Community Council, NABS (National Advertising Benevolent Association) Board member and has served on the Jury panel of the Webster Awards since 2007 (Western Canada’s journalism awards).

Her social causes have been many and include the Dr. Peter Foundation (an aids support group), the Potluck Café (an organization dedicated to helping people learn skills and feed those less fortunate) and the Burnaby Hospital Foundation. Her current social involvement is with Streetohome, an organization dedicated to ending homelessness in Vancouver.